





44:44 The Protection Set
WHAT'S INCLUDED
WHY YOUR HAIR’S AURA WILLLOVE IT
Designed for transformation through consistency. This is your go-to for elevated, intentional self-care.
How to use
- Massage Protective Hair & Scalp Oil into scalp and leave on pre-wash.
- Apply Envy Hydrating Hair Masque to damp hair after shampooing. Rinse after 5–10 minutes.
- Smooth 1–2 drops of Shielding Hair Elixir through dry hair for a polished finish.
- Use Au:ra Scalp Massager during treatments to boost circulation and enhance absorption.
KEY INGREDIENTS & BENEFITS
- Rosemary & Jojoba Oils – Scalp stimulation and hydration
- Shea Butter & Coconut Oil – Deep repair and frizz control
- Black Cumin Seed Oil – Scalp-calming antioxidants
- Squalane & Caffeine – Strength and vibrance
FULL INGREDIENT LIST
Protective Hair & Scalp Oil
Prunus Amygdalus Dulcis (Sweet Almond) Oil, Vitis Vinifera (Grape) Seed Oil, Argania Spinosa (Argan) Kernel Oil, Ricinus Communis (Castor) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Olea Europaea (Olive) Fruit Oil, Parfum, Nigella Sativa (Black Cumin) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Tocopherol, Melia Azadirachta (Neem) Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Sesamum Indicum (Sesame) Seed Oil, Withania Somnifera (Ashwagandha) Root Extract, Alpha-Isomethyl Ionone, Benzyl Alcohol, Cinnamyl Alcohol, Coumarin, Geraniol, Linalool.
Shielding Hair Elixir
Caprylic/Capric Triglyceride, Vitis Vinifera (Grape) Seed Oil, Isoamyl Laurate, Simmondsia Chinensis (Jojoba) Seed Oil, Parfum, Squalane, Cocos Nucifera (Coconut) Oil, Argania Spinosa (Argan) Kernel Oil, Hydrogenated Ethylhexyl Olivate, Aniba Rosaeodora (Rosewood) Wood Oil, Hydrogenated Olive Oil Unsaponifiables, Alpha-Isomethyl Ionone, Benzyl Alcohol, Cinnamyl Alcohol, Coumarin, Geraniol, Linalool.
Envy Hydrating Hair Masque
Aqua, Cetearyl Alcohol, Cetyl Alcohol, Glyceryl Stearate, Parfum, Persea Gratissima (Avocado) Oil, Argania Spinosa (Argan) Kernel Oil, Butyrospermum Parkii (Shea) Butter, Cocos Nucifera (Coconut) Oil, Glycerin, Isoamyl Laurate, Nigella Sativa (Black Cumin) Seed Oil, Cetrimonium Chloride, Hydrogenated Ethylhexyl Olivate, Benzyl Alcohol, Tocopherol, Aniba Rosaeodora (Rosewood) Wood Oil, Guar Hydroxypropyltrimonium Chloride, Helianthus Annuus (Sunflower) Seed Oil, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Starch, Panthenol, Sesamum Indicum (Sesame) Seed Oil, Dehydroacetic Acid, Caffeine, Withania Somnifera (Ashwagandha) Root Extract, Citric Acid, Geraniol.
Choose options






FAQS
Each set is thoughtfully designed to support different stages of your hair journey—and the unique challenges that come with them:
- 11:11 THE MANIFESTATION SET
Ideal for those experiencing hair loss, thinning, or postpartum shedding. This set supports growth and scalp health with three bottles of the Protective Hair & Scalp Oil—perfect for building consistency into your ritual. - 22:22 THE BALANCE SET
Created for those dealing with imbalance—such as an oily scalp, dryness at the ends, or general lack of manageability. This duo works to bring your hair back into harmony, restoring softness and protecting against everyday stressors. - 33:33 THE RADIANCE SET
Best for those struggling with dullness, dryness, or frizz. This trio deeply hydrates and smooths, enhancing shine and restoring vitality from root to tip. - 44:44 THE PROTECTION SET
Your full ritual for long-term hair health. Designed for those facing multiple concerns—like breakage, buildup, dryness, or slow growth. Includes the au:ra Scalp Massager to help boost circulation, amplify absorption, and bring intention into every step.
Yes. Each product is designed to complement the others. You can use the Protective Hair & Scalp Oil before washing, follow with the Envy Hydrating Hair Masque, and finish with the Shielding Hair Elixir for styling and protection.
How Long Will Each Set Last Me?
That depends on your hair type, length, and how often you use the products. On average:
- The oil lasts around 2–3 months with weekly use.
- The masque lasts 1–2 months with 1–2 uses per week.
- The elixir can last up to 3 months with sparing daily use.
Yes. Our formulas are crafted for all hair textures and types, including curly, coily, wavy, straight, fine, and thick. Each ingredient is chosen for its versatility and performance.
That depends on your hair type, length, and how often you use the products. On average:
- The oil lasts around 2–3 months with weekly use
- The masque lasts 1–2 months with 1–2 uses per week
- The elixir can last up to 3 months with sparing daily use
We recommend the 11:11 Manifestation Set or the 44:44 Protection Set. Both include the Protective Hair & Scalp Oil, which is formulated to help reduce shedding, nourish the scalp, and support healthy regrowth. The full ritual can provide a grounding and restorative moment of care during postpartum recovery.
While the full-size bottles are not miniatures, they are lightweight and compact enough for travel. We’re working on travel-sized sets—stay tuned.
I GUARD MY ENERGY
I CARE FOR MY CROWN
MY HAIR REFLECTS MY ENERGY